Sustana Announces New Leadership Role, Director and Sustainability Ambassador

Emily Olson, Director and Sustainability Ambassador joins Sustana to drive company-wide sustainability advancement.

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Sustainability expert brings 20+ years of experience to drive company-wide sustainability advancements

De Pere, WI –Sustana, a manufacturer of premium, sustainable recycled fiber and paper products, announces the appointment of Emily Olson to Director and Sustainability Ambassador. In this new role, Emily will be an ambassador for driving Sustana’s sustainable products, strategy, and circular economy initiatives across Sustana Fiber and Rolland, advancing the group’s leadership in providing sustainable recycled products to the paper industry.

This leadership position reflects Sustana’s continued commitment to drive sustainability within the paper and packaging sector. Emily’s strategic vision, using systemic-based strategies and the capability to provide solutions for corporate sustainability goals, regenerative initiatives, and circular economy, will bring together Sustana’s key offerings of sustainable recycled closed-loop solutions for consumers and brands.

"As leaders in environmental stewardship and sustainability, brands, convertors, printers, distributors, and paper mills look to us to be a key supplier in the supply chain and by appointing a Director and Sustainability Ambassador is another strong step in our continuing progress," said Philip Rundle, Chief Commercial Officer Sustana. "Emily is extremely qualified to lead strategy and drive sustainability efforts that create value for stakeholders and advance contributions for climate change impacts and circular economy.” 

Emily will lead the company's sustainability strategy for Rolland papers in Quebec, Canada, as well as Sustana Fiber recycled fiber operations in Levis, Quebec and De Pere, Wisconsin. Sustana has full control over the fiber production, recycled papermaking, and converting processes and Emily’s role will build upon Sustana’s Sustainability Strategy and be an ambassador for recycled printing and writing papers and food service packaging.

“Sustana has continuously set the standard for the pulp and paper industry,” said Emily Olson, Director and Sustainability Ambassador. “As a forward-thinking legacy group, Sustana leads sustainable business practices for their industry and beyond. I am absolutely thrilled to join this passionate, innovative, purpose-driven team. I look forward to applying my unique experience to further strengthen their long-standing commitment to sustainability and accelerate their continued success.”

Before joining Sustana, she founded ReGenFriends™, where she directed all operations, from ideation to execution of the global digital platform and event series. ReGenFriends™ uses data-driven insights to bring Fortune-500 companies together with emerging brands for the purpose of implementing customer-centric, regenerative business practices.

Emily is featured in publications globally and a regular speaker at international conferences on the topic of regenerative, sustainable enterprise. She holds an MBA in Sustainable Enterprise from Dominican University of California and a bachelor’s degree from The Evergreen State College.

To learn more about the company’s sustainable recycled products and manufacturing practices, please visit

About Sustana

Sustana is committed to industry-leading product quality, continuous improvement, and environmental stewardship by innovating solutions that are better for business, society, and the environment. Sustana is proud to provide comprehensive, sustainable recycyled fiber and paper solutions for customers throughout North America. To learn more about Sustana’s sustainable products and manufacturing practices, please visit

Source: Sustana