Jakarta, 10,October 2018 – Customers of fast-casual restaurants increasingly value corporate sustainability practicesaccording to a new study released by Asia Pulp and Paper (APP), the 2018 Paper & Packaging Consumer Trends Report. More than half of consumers (55 percent) are willing to pay more for fast food products packaged in sustainable materials, with 35 percent agreeing they would pay up to 10 percent more. Moreover, compared to five years ago, the sustainability of food packaging is more important to nearly two in three Americans today (65 percent), holding especially true among Baby Boomers (67 percent) and Millennials (66 percent).
